U fokusu

26 Maj, 2010

Sjaj i beda srpske televizije

Generalna — Autor gagilly @ 14:19

Savet republičke radiodifuzne agencije - RRA je pokrenuo postupak protiv "Pinka" zbog „ekstremno vulgarnog ponašanja” zvezda i zvezdica u reality programu "Farma". Svako ko je makar i 5 minuta svog dragocenog vremena potrošio na posvećivanje pažnje životu ljudi na "Farmi", bio je zasigurno izložen širokom korpusu najprostijih i najprimitivnijih oblika komuniciranja koje gore pomenuti obilato upražnjavaju.

Pitanje je za razmišljanje šta je žalosnije - to što nam je javna scena većinom (čast izuzecima)  sastavljena od pojedinaca sa takvim nevaspitanjem i primitivnim rečnikom, ili što je to upravo ono što širokim narodnim masama najviše okupira pažnju i "obara sve rekorde gledanosti". U noći kada je emitovana emisija "Farme" kada je došlo do eskalacije i vrhunca vulgarizma koji je rezultirao hitnom sednicom RRA, "Pink" je registrovao obranje svih rekorda gledanosti uz podatak da je taj etički i moralno toliko diskutabilan program pratio svaki drugi stanovnik Srbije.

Jeftina zabava je svakako najprodavaniji proizvod medija i stoga ga se čelnici medijskih kuća ni kod kojim uslovima ne bi odrekli i čine sve u njihovoj moći da ga zadrže i forsiraju što je više moguće, pritom ispitujući granice podnošljivosti što se etike i morala u njima tiče. Što su bliže toj gornjoj granici, njihova je gledanost utoliko veća. Obrazovni, kulturni i naučni program polako izumire, i ustupa mesto formama kojih bi se ozbiljne medijske kuće (ako ih još uvek ima), postidele.

 "Farma" nije pojedinačni slučaj, već simptom jednog oboljenja kritičke percepcije koje će nastaviti da se razvija ukoliko čelnici RRA ne "pročešljaju" i ostale medije i njihove programske  šeme. Ima tu još dosta "kukolja" kga treba iskoreniti, ali je šteta što je to samo utopistička misao. Nama kao gledaocima ostaje samo da sve što nam se nudi sa malih ekrana ili velikih zvučnika primamo selektivno i sa velikom dozom skepticizma. Kada čujemo uvodnu špicu Dnevnika na javnom servisu, pravo na skepticiizam i selekciju nam je odobreno i potvrđeno.

 


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